{"id":2872,"date":"2023-12-06T16:13:14","date_gmt":"2023-12-06T16:13:14","guid":{"rendered":"https:\/\/www.nathalialarose.ca\/?page_id=2872"},"modified":"2024-05-27T19:06:43","modified_gmt":"2024-05-27T19:06:43","slug":"portfolio-seggar-mechanical","status":"publish","type":"page","link":"https:\/\/www.nathalialarose.ca\/fr\/portfolio-seggar-mechanical\/","title":{"rendered":"Seggar Mechanical"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><section id=\"introduction\" class=\"wpb_row vc_row-fluid wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1712014577868 vc_row-has-fill\"><div class=\"container\"><div class=\"row\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner vc_custom_1712014727569\"><div class=\"wpb_wrapper wow fadeIn\"  ><h1 style=\"font-size: 50px;color: #ffffff;text-align: left\" class=\"vc_custom_heading vc_do_custom_heading\" >SEGGAR MECHANICAL<\/h1><h2 style=\"text-align: left\" class=\"vc_custom_heading vc_do_custom_heading vc_custom_1711999549505\" >Company Rebranding<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element vc_custom_1711999220759\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: left;\">Initiated and executed a transformative rebranding project for SEGGAR Mechanical, breathing new life into their visual identity. Recognizing the unchanged logo since the company&#8217;s foundation, I proposed and implemented a modern redesign. Preserving the integrity of their brand, the logo retained the original red and blue color scheme, symbolizing their expertise in heating and cooling solutions.<\/p>\n<p style=\"text-align: left;\">The redesigned logo featured a bolder aesthetic, aligning with contemporary design trends while maintaining a connection to the company&#8217;s established legacy. The goal was to provide SEGGAR Mechanical with a refreshed visual presence that communicates professionalism and modernity in the heating and cooling industry.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"text-center wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper wow fadeIn\"  >\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center wpb_content_element\">\n\t\t<h2 class=\"wpb_heading wpb_singleimage_heading\">Old Branding<\/h2>\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper  \"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"591\" src=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-1024x591.jpeg\" class=\"vc_single_image-img attachment-large\" alt=\"\" title=\"Seggar_Bussiness_Card\" srcset=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-1024x591.jpeg 1024w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-600x346.jpeg 600w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-300x173.jpeg 300w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-768x443.jpeg 768w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122-18x10.jpeg 18w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2023\/12\/Seggar_Bussiness_Card-e1711999096122.jpeg 1139w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section><section class=\"wpb_row vc_row-fluid vc_custom_1712001377059 vc_row-has-fill\"><div class=\"container\"><div class=\"row\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper \"  >\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper  \"><img loading=\"lazy\" decoding=\"async\" width=\"2520\" height=\"577\" src=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White.png\" class=\"vc_single_image-img attachment-full\" alt=\"Rebranded logo of SEGGAR Mechanical.\" title=\"SEGGAR Mechanical\" srcset=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White.png 2520w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-300x69.png 300w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-1024x234.png 1024w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-768x176.png 768w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-1536x352.png 1536w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-2048x469.png 2048w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-18x4.png 18w, https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1-Original_White-600x137.png 600w\" sizes=\"auto, (max-width: 2520px) 100vw, 2520px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section><section class=\"wpb_row vc_row-fluid vc_custom_1712006308509 vc_row-has-fill no-padding\"><div class=\"row\"><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner vc_custom_1712006209025\"><div class=\"wpb_wrapper \"  >\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t\n<a\n\thref=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/03-Mask-Mockup-Perspective-View2.png\"\n\t\t\tclass=\"vc_single_image-wrapper  \"\n\t\tdata-lightbox=\"lightbox[rel-2872-3489155889]\"\t\ttitle=\"SEGGAR Mechanical Mask\"\n\t>\n\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/03-Mask-Mockup-Perspective-View2.png\" class=\"vc_single_image-img attachment-large\" alt=\"Mask branding for Seggar Mechanical.\" title=\"SEGGAR Mechanical Mask\" \/><\/a>\n\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner vc_custom_1712006220026\"><div class=\"wpb_wrapper \"  >\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t\n<a\n\thref=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1623.jpg\"\n\t\t\tclass=\"vc_single_image-wrapper  \"\n\t\tdata-lightbox=\"lightbox[rel-2872-3293707975]\"\t\ttitle=\"SEGGAR Mechanical\"\n\t>\n\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1623.jpg\" class=\"vc_single_image-img attachment-large\" alt=\"SEGGAR Mechanical logo on company building.\" title=\"SEGGAR Mechanical\" \/><\/a>\n\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner vc_custom_1712006229350\"><div class=\"wpb_wrapper \"  >\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t\n<a\n\thref=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/Trucker-Hat-Mockup3.png\"\n\t\t\tclass=\"vc_single_image-wrapper  \"\n\t\tdata-lightbox=\"lightbox[rel-2872-1338563321]\"\t\ttitle=\"SEGGAR Mechanical Hat\"\n\t>\n\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/Trucker-Hat-Mockup3.png\" class=\"vc_single_image-img attachment-large\" alt=\"Hat branding for SEGGAR Mechanical.\" title=\"SEGGAR Mechanical Hat\" \/><\/a>\n\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/section><section id=\"contact-link\" class=\"wpb_row vc_row-fluid call-to-action bg-color text-dark vc_custom_1711668178852 vc_row-has-fill\"><div class=\"container\"><div class=\"row\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper \"  >\n\t<div class=\"wpb_text_column wpb_content_element vc_custom_1712014467563\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 style=\"text-align: center;\"><span style=\"color: #000000;\">LOOKING FOR A GRAPHIC DESIGNER?<\/span><\/h2>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"text-center wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper \"  >\t\t\t\n\t<!-- Element: OT Button --> \n\t\t\t<a href=\"http:\/\/www.nathalialarose.ca\/contact\/\" target=\"_self\" class=\"btn btn-line-black btn-big vc_custom_1712014481282 \">Hire Me<\/a>\n\t    \n<\/div><\/div><\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"SEGGAR MECHANICALCompany Rebranding Initiated and executed a transformative rebranding project for SEGGAR Mechanical, breathing new life into their visual identity. Recognizing the unchanged logo since the company's foundation, I proposed and implemented a modern redesign. Preserving the integrity of their brand, the logo retained the original red and blue color scheme, symbolizing their expertise in [...]","protected":false},"author":1,"featured_media":3469,"parent":0,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-fullwidth.php","meta":{"footnotes":""},"class_list":["post-2872","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Seggar Mechanical | Nathalia Larose<\/title>\n<meta name=\"description\" content=\"Initiated and executed a transformative rebranding project for SEGGAR Mechanical, breathing new life into their visual identity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nathalialarose.ca\/fr\/portfolio-seggar-mechanical\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Seggar Mechanical | Nathalia Larose\" \/>\n<meta property=\"og:description\" content=\"Initiated and executed a transformative rebranding project for SEGGAR Mechanical, breathing new life into their visual identity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nathalialarose.ca\/fr\/portfolio-seggar-mechanical\/\" \/>\n<meta property=\"og:site_name\" content=\"Nathalia Larose\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=61554309353162\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-27T19:06:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nathalialarose.ca\/wp-content\/uploads\/2024\/04\/1623.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/\",\"url\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/\",\"name\":\"Seggar Mechanical | Nathalia Larose\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nathalialarose.ca\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/1623.jpg\",\"datePublished\":\"2023-12-06T16:13:14+00:00\",\"dateModified\":\"2024-05-27T19:06:43+00:00\",\"description\":\"Initiated and executed a transformative rebranding project for SEGGAR Mechanical, breathing new life into their visual identity.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.nathalialarose.ca\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/1623.jpg\",\"contentUrl\":\"https:\\\/\\\/www.nathalialarose.ca\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/1623.jpg\",\"width\":800,\"height\":800,\"caption\":\"Logo Design\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/portfolio-seggar-mechanical\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.nathalialarose.ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Seggar Mechanical\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.nathalialarose.ca\\\/#website\",\"url\":\"https:\\\/\\\/www.nathalialarose.ca\\\/\",\"name\":\"Nathalia Larose\",\"description\":\"Graphic Designer. 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